by Shannon Steffen on July 29, 2010
When creating a new blog, many writers are often more concerned about the topic and look of the blog than the personality behind the blog. The blog personality is the level of fascination and engagement that brings the readers coming back for more. If you run the corporate blog of a highly popular product or [...]
by Shannon Steffen on July 26, 2010
Fascination is all about your relationship with a product, service, person, house or anything else you can imagine. Many cannot clearly define what fascination is but know what it feels like. It is that feeling, that fascination, that leads people to do and think in ways that differentiates them from everyone else – it is [...]